Резюме: Project manager, Web3 marketing manager (Україна)

Досвід роботи

<p><strong>Summary</strong></p>
<p>Результаты-driven marketing leader with extensive experience in crypto projects, adept at applying strategical methodologies to blockchain technology. Proficient в nurturing communities, строительные partnerships, и analyzing engagement trends. Сильный фундамент в Agile методологии и универсального инструмента маркетинга и разработки программного обеспечения. <br />Languages: English, Russian, Polish.</p>
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<p><strong>Experience</strong></p>
<ul><li><strong>Marketing Lead</strong>
<p>PRMR.com</p>
<p>Jan 2023 – Aug 2023 (8 mos)</p>
<p>Key responsibilities:
- Develop and execute strategic marketing initiatives to promote blockchain technology, products, and services.
- Lead a dynamic marketing team, fostering collaboration and innovation in a fast-paced environment.
- Create and implement comprehensive marketing strategies aligned with business objectives.
- Define and communicate the company's unique value proposition in the blockchain space.
- Oversee content creation and distribution, including whitepapers, articles, videos, and webinars.
- Drive digital marketing campaigns (SEO, SEM, social media) to enhance brand visibility and generate leads.
- Plan and manage participation in industry conferences and events to maximize brand exposure.
- Cultivate and engage with the blockchain community through various online channels.
- Develop relationships with media outlets and influencers to enhance company reputation.
- Track and analyze marketing campaign performance, utilizing data-driven insights for strategy refinement.
- Mentor and guide a team of marketing professionals, encouraging continuous learning and growth.
- Ensure marketing activities comply with legal and ethical standards in the blockchain industry.</p><strong></strong></li><li><strong>Partnership Executive</strong>
<p>Ready4Player - We are Hiring!</p>
<p>Jun 2022 – Jan 2023 (8 mos)</p>
<p>Key responsibilities: - Identified and secured strategic partnerships to promote Web3 metaverse and associated games. - построение и юридические партнерские отношения, coordinating co-marketing campaigns. - Tracked partnership success через key performance indicators and analytics. - Collaborated cross-functionally to align partnership goals with overall business strategy. - Управленческие contractual agreements and ensured compliance with partner obligations.</p><strong></strong></li><li><strong>Web3 Product Marketing Manager - Blockchain/NFT</strong>
<p>Freelance</p>
<p>Jan 2021 – Jul 2022 (1 yr 7 mos)</p>
<p>Key responsibilities: - Разработанные и производимые маркетинговые стратегии для blockchain и NFT products. - Leveraged Web3 expertise для увеличения продукции visibility and adoption. - созданные go-to-market планы и позиционированные продукты на рынке. - Managed cross-promotion collaborations and partnerships. - Coordinated with product teams для успешного производства товаров.</p><strong></strong></li><li><strong>Project Manager</strong>
<p>ICOGuru</p>
<p>Feb 2019 – Aug 2020 (1 yr 7 mos)</p>
<p>Key responsibilities: - Led ICO проект analysis, planning, and marketing strategies. - managed investor relations and promoted projects effectively. - Collaborated with cross-functional teams для ICO launches. - отсроченная установка compliance and tracked project performance.</p></li></ul><p>Key Responsibilities:</p>
<p>· Support for company's team and clients on web analytics issues (dealing with metrics); · Basic</p>
<p>configuration of tracking (Google Tag Manager, Google Analytics, Yandex.Metrika); · Post-click analysis</p>
<p>of ad campaigns;</p>
<p>· Preparation of analytical reports;</p>
<p>· Развитие различных подходов к report automation. · Provide ongoing statistical support across</p>
<p>the department;</p>
<p>· manage and update databases;</p>
<p>· Подробно и нынешних clear reports для поддержки этих analyses and solutions;</p>
<p>· Tracking effectiveness of all communication channels,</p>
<p>· Analysis of the effectiveness of engagement channels (cpc, cpa, organic, smm, direct, mail,</p>
<p>calltracking);</p>
<p>· поиск и работа с CPA Networks (locals and WW)</p>
<p>• running CPM/CPA/CPC campaigns в Google Ads, Facebook Ads.<br /></p>
<p></p>